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3 Fallacies That Inhibit Creativity

management
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Tip

Unlocking your team's creativity can sometimes be a challenge for managers. Here are three common fallacies that might be getting in the way — and how to avoid them.

  • The productivity fallacy: There’s a misperception that equates innovation with decision-making speed. Sometimes, the best ideas require long incubation periods. Resisting the temptation to come to fast conclusions can lead to more creative and far-reaching solutions to complex problems.
  • The intelligence fallacy: Creative thinking is cognitively demanding. Pay close attention to how new ideas are shared and discussed on your team. Encourage them to build on each other’s ideas rather than poking holes in them. This doesn’t mean saying “yes” to flawed ideas; instead, approach them with an open mind to acknowledge what’s useful and improve weaknesses.
  • The brainstorming fallacy: While group brainstorming feels more productive because of the social effects, research has found that nominal brainstorming (where individuals think on their own before sharing ideas) consistently outperforms traditional group brainstorming. So, start your team brainstorms with a few minutes of silence for people to ideate independently before returning to the group as a whole.

Translations

🇨🇳 3个阻碍创造力的谬误

激发团队的创造力有时对管理者来说是一项挑战。下面是三种常见的谬论,它们可能会阻碍你,以及如何避免它们。

  • 生产率谬误: 把创新和决策速度等同起来的想法是错误的。有时候,最好的想法需要很长时间的酝酿。抵制快速得出结论的诱惑,可以为复杂问题带来更有创造性和更深远的解决方案。
  • 智力谬误: 创造性思维需要认知能力。密切关注你的团队是如何分享和讨论新想法的。鼓励他们以彼此的想法为基础,而不是在其中挑刺。这并不意味着要对有缺陷的想法说“是”;相反,要以开放的心态去面对他们,承认什么是有用的,并改善弱点。
  • 头脑风暴谬论: 虽然由于社会效应,集体头脑风暴让人感觉更有效率,但研究发现,名义头脑风暴(在分享想法之前,个人独立思考)的表现始终优于传统的集体头脑风暴。所以,先让你的团队进行头脑风暴,让他们沉默几分钟,让他们独立思考,然后回到团队中。

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